Administrative

The Marketing & Communications Department at Saint Joseph’s College of Maine.
The Marketing & Communications Department at Saint Joseph’s College of Maine leads the college’s brand strategy, ensuring a consistent and compelling identity across all platforms. The team manages marketing initiatives such as advertising campaigns, digital content creation, social media strategy, and promotional materials to engage key audiences and strengthen the college’s reputation. They also handle external communications, media relations, and news coverage that highlight student success, faculty expertise, and institutional achievements. Through strategic outreach and creative storytelling, the department supports enrollment, advancement, community engagement efforts, and all departments across campus.
Please consult the marketing department before sharing the SJCME logo with outside companies or alumni for sponsorship visibility, promotional items, signage etc.
Below, you’ll find core brand elements, guidelines for their use, and tips on how to collaborate with us. Please get in touch at marcom@sjcme.edu and anason@sjcme.edu.
The Saint Joseph’s College of Maine Brand and Style Guide has been developed to provide a consistent image for the brand identity and reputation of the College. Saint Joseph’s College of Maine Brand Identity is a combination of many factors including the name, logo, symbols, design, packaging, colors and fonts we use when we are communicating information to various audiences, particularly students, alumni, faculty, staff, high school representatives, prospective students and their parents.
The following files and resources are provided for community use and intended for smaller digital or informal projects (web, email, digital documents, everyday printing). If you are seeking to create a branded piece for external audiences or events, please consult with the Brand Studio.
To save the image, click on the download link and when the new window opens, right click and save image.

Download
↓ Blue Version
↓ Black Version
↓ White Version

Download
↓ Blue version
↓ Black version
↓ White version
For additional logo versions; print files; and departmental logos, please email brandstudio@sjcme.edu.
To save the icon, click on the download link and when the new window opens, right click and save image.

PMS 2728C
Web #0246BE
RGB 02, 70, 190

Web #FFFFFF
RGB 255, 255, 255
Saint Joseph’s College uses the font Graphik as its main typeface. There are a number of different weights available for flexibility and differentiation.
System alternates are detailed below for web usages or when Graphik is unavailable. Additionally, Tiempos is a secondary typeface for use as body text.
Graphik
System alternates: Archivo, Arial
Application: Headlines, subheadlines, body text

Tiempos
System alternates: Garamond
Application: Body text

All Google templates can also be accessed directly through Google template gallery.
Copy and paste the appropriate department format below to your email signature found in your Gmail settings. Choose “Normal” size and use the “Sans Serif” font option.
All College
Name | Title
Department
Office: ##### | Location on campus
Email:
pronouns: she/her (optional)
“Inspiration Quote.” – Attribution (optional)

Saint Joseph’s College of Maine
278 Whites Bridge Road | Standish, ME 04084
sjcme.edu
Athletics
Name | Title
Department
Office: ##### | Location on campus
pronouns: she/her (optional)
“Inspiration Quote.” – Attribution (optional)
Saint Joseph’s College of Maine
278 Whites Bridge Road | Standish, ME 04084
sjcme.edu
Where community grows.
Community is a commitment. A commitment to the people we gather around us. To the spirit of service we grow within us. To the places we cultivate over time. Community recognizes that we must sustain each other. We strive to build it when we are ready to lead, and we fall back on it when we are in need. Community asks that we translate our values into work, and transform our ambition into generosity. Community is an opportunity with unlimited potential.
At Saint Joseph’s College of Maine, community grows. Continually renewed by our Mercy values, we weave together the skills, the space, and the spirit that lifelong learning requires. Community grows in our students, faculty and staff, who recognize learning as a tool to lift ourselves in the service of others. Community grows across our breathtaking campus, where the vistas of Sebago Lake meet the independent culture of Portland, offering learners the space to grow. And community grows from Saint Joseph’s to the world, where our alumni use our practical liberal arts to heal, teach, build, protect, lead, sustain and serve the many communities we call home.
At the heart of Catholic education lives a set of powerful partnerships: between individual dignity and community strength, between knowledge and service, between respect and justice, between integrity and excellence. For over a century, we have nurtured these relationships. Anchored in learning, they light the way to a life of leadership and compassion. Saint Joseph’s College is the community that grows community, preparing whole people to contribute to a whole world.
Grounded
Smart
Honest
Kind
Passionate
Approachable
Generous
Community
Learning
Values
Spirit
Support
Space
Nature
Wholeness
Grow
Learn
Succeed
Connect
Serve
Fulfill
Value
Do Good
Click on an image to download a high resolution version. Choose the size you want before downloading the image.
Click on an image to download a high resolution version. Choose the size you want before downloading the image.
Brand Architecture is the way our core identity is adapted and expressed across the College to provide clarity and consistency. Think of it as a brand family tree. Below you will see examples of each type of visual “sub-brand.” Please request your department’s logo at brandstudio@sjcme.edu. These requests will be fulfilled in the order in which they are received.
Public-facing department logos are closely tied to the main logo, with a clear and simple identifier to differentiate them immediately within the external audiences they often reach.
Examples:

Academic department logos are closely tied to the main logo, with a clear and simple identifier to differentiate them immediately within the external audiences they often reach.
Examples:

Departments that primarily serve current students, faculty, and staff will use the “Branch” mark – a simple, modern and energetic identifier that carries a single element from the main logo. This mark emphasizes the department name for easy wayfinding, while tying all departments back to the family tree.
Examples:

We have modified the shape and color of the main logo to distinguish our public-facing entities – our Centers and Institutes – as they act as explicit ambassadors for SJC in many different external communities. Keeping the main logo intact ties them closely to the College brand, allowing each mark to accrue value to the other.
Examples:

To order College business cards and other Business Cards, Name Badges, and marketing collateral on demand, please reach out to your department administrator. These orders are fulfilled through www.creative-ig.com. The portal allows department administrators to log into this online site to order with the option to also inventory items if they choose to order a large bulk quantity and use small quantities throughout the year.
Please note:
Portal Purchasers: Please contact the purchaser that best represents your department for ordering.
If you are unsure of who your department contact is or have had a staffing change please email marcom@sjcme.edu or anason@sjcme.edu.
Alison Nason (Marketing)
Laura Sullivan (Board & Senior Leadership)
Mylan Bannon (Academic Affairs)
Jamie Stevens (Security)
Heidi Jacques (Human Resources)
Kristy Gelinas (Counseling Center)
Kyle Hall (Online Admissions)
Lynn Brown (On Campus Admissions)
Michael Theriault (Student Life)
Victoria Bernier (Academic Center for Excellence)
Lynne Allen (Student Life)
Ann Rosenfield (Advancement)
Karen Shea (Finance)
We are pleased to announce that Saint Joseph’s College has contracted preferred vendors for all logo wear and promotional product ordering. Moving forward, if you are looking to order any items featuring the Saint Joseph’s College logo, the Athletics Department logo, or your specific department logo, please contact one of our two designated companies.
By utilizing these preferred vendors, we are able to take advantage of discounted institutional rates and ensure that our college logos are printed or imprinted effectively, professionally, and in strict alignment with our branding guidelines.
Please direct your ordering inquiries and requests to the appropriate vendor below. If you work in academic affairs please direct all ordering requests through Mylan Bannon.
Thank you for your cooperation in helping us maintain a unified brand identity across campus while maximizing our institutional budget. If you have any questions regarding branding specifications or the ordering process, please reach out to Alison Nason, Marketing and Communications Director, Marketing Department.
The Master Calendar is the repository of what’s going on at SJC. It is user-friendly as it filters by specific categories (academic, administrative, admissions, alumni, campus life, community, faith & mission, governance, health & wellness, Institute for Integrative Aging, and sustainability). The calendar shares events with our community and let the prospective students see the fun and exciting events happening on campus.
Victoria Bernier
Bob Chaddock
Jenna Chase
Rhonda Dumond
Marylee Lunt
Sarah McEachin
Kareem Myrick
Suzan Nelson
Sheri Piers
Laura Sullivan
Sheila Verrill
Shanna Webster
Open up your Google Calendar. In the left-hand margin you will find a category labeled “My Calendars”. Under this heading you should see your calendar that will feed the master calendar.
To add your event, follow these steps:
To help make this even better for our readers, here are a few things to think about when adding new events for the SJC Master Calendar:
⇒ Read Master Calendar Policies
Questions? Contact webmaster@sjcme.edu.
For questions or to schedule a creative consultation email marcom@sjcme.edu.